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Our Process

Small sparks ignite big ideas

It all starts with a need

How we approach and nurture that need is what makes user focused design so appealing and important.

The best approach that I have found is based on IDEO’s Human-Centered Design and Lean UX Design process. This 6-step process uses research and user interactions to support design decisions and integrations.

However, like a true road map, make sure that you get off the beaten path once in a while to see lays just over the next ridge.

Our Road Map

01 Observation

To begin, we have to start at the source — YOU. ME. THEM. US.

02 Discovery

Like an actor studying for a role, we now step into another’s shoes.

03 Ideation

We know who you are and what your need is—now how do we solve for it?

04 User Feedback

There is no better way to get a gut check on your design than to test it with users.

05 Iteration

We always want to get things right the first time, but we know that isn’t always possible.

06 Implementation

Share the design with the world, but know it has some growing to do.

Keep Growing

Show the whole world all of the hard work that you have been doing. Mom is going to be very proud of her little UXer

Don’t worry, there will be many updates to be made and versions to release, so you will be busy for a while. Just keep thinking on what you would like to add and improve upon.

Design Collage